Tiffany Blue Sparkler

Historical Perspective

For Marye Audet’s Tiffany Blue Sparkler Audet sought inspiration in a color known as Tiffany Blue. Founder Charles Lewis Tiffany (pictured right) selected the color Tiffany Blue for the cover of Blue Book, the name for Tiffany’s annual collection of handcrafted jewels, which was first published in 1845. The color Tiffany Blue is also known as robin’s-egg blue or forget-me-not blue, its distinctive color was selected because of the popularity of the turquoise gemstone in 19th-century jewelry. Tiffany Blue was later adopted for use on shopping bags, as well as in advertising and other promotional materials. True to the founder’s vision, the Tiffany Blue Box® became an icon of luxury and exclusivity. The color Tiffany Blue is protected as a color trademark by Tiffany & Co., in some jurisdictions including the U.S. The color Tiffany Blue is produced as a private custom color by Pantone, with PMS number 1837, the number deriving from the year of Tiffany's foundation. As a trademarked color, it is not publicly available and is therefore not printed in the Pantone Matching System swatch books. Marye Audet’s Tiffany Blue Sparkler is pictured above (left), alongside the Blue Train Cocktail, as published in The Savoy Cocktail Book (1930).